Future Genrali's new funny campaign on Mental Health. What do you think of it?

Future Generali has launched a new funny campaign - The overworked pillow

Here it is

https://www.youtube.com/watch?v=hYeUqON3PhU

The idea is to tell Pillow’s side of story when her owner is suffering from mental health.

What do you think of the campaign?

P.S. - This is not a paid promotion but just a thread to discuss an interesting campaign

7 Likes

The campaign approach is really innovative.

Also it is rightfully conceptualized considering mental health sufferings and great way to show it through the campaign.

1 Like

Yes ad is very creative.

Twist in the end was very nice. A different way to promote a plan related to Mental health.

1 Like

To know more about it, here is the story link to the Future Generali’s #HealthInsideOut Campaign.

3 Likes

Wow, it’s a great initiative. So that people should start taking their mental health as seriously as their physical health.

2 Likes

Highlighting health in this current pandemic scenario is really a great way of campaigning.
And Future Generali has not just focused health but they have used a great way of visualizing it through different objects like smile ball etc.

Really appreciable.

3 Likes

Very creative advertisement.

2 Likes